| Title: | CIM-FLORA SOUL: Scientifically Developed Herbal Formulation for Extending Vase Life of Cut Flowers |
| Value Proposition: | A scientifically validated, plant-based post-harvest formulation that significantly extends the vase life of cut flowers by slowing senescence, inhibiting microbial growth in vase water, and maintaining petal turgor and color vibrancy. Addresses the ₹2,500 Cr Indian floriculture market's critical need for reducing post-harvest losses (30–40%) while enhancing consumer satisfaction and export competitiveness through natural, chemical-free flower care. |
| Summary Application: | Liquid formulation containing natural bioactive compounds derived from medicinal and aromatic plants, designed for addition to vase water to maintain freshness of cut flowers and flower buds for an extended period. Effective across a wide range of ornamental species including roses, carnations, chrysanthemums, gerberas, lilies, and tropical flowers. Simple "add-to-water" application requires no specialized equipment; suitable for florists, exporters, event planners, and household consumers. |
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| Commercialization Status: | Already Commercialised |
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