| Title: | Food Colours: Natural - Beetroot, Safflower, Kokum & Grapes |
| Value Proposition: | Natural food colours derived from beetroot, safflower, kokum, and grapes provide safe and plant based alternatives to synthetic dyes. Beetroot contains betalain pigments, safflower provides carthamin and safflower yellow, while kokum and grapes are rich in anthocyanins that produce red to purple shades. These natural pigments enhance the visual appeal of foods while meeting the increasing consumer demand for clean-label, natural, and health-oriented ingredients in the food industry. |
| Summary Application: | The pigments are obtained by washing, crushing, and extracting the plant materials using water or mild solvents, followed by filtration and concentration to produce liquid extracts or powders. These natural colours are widely used in beverages, confectionery, dairy products, jams, jellies, bakery items, sauces, and traditional foods. They improve the appearance of products while maintaining natural ingredient labeling in processed foods. |
| Advantages: | Natural food colours from these sources offer non-toxic, biodegradable, and environmentally friendly alternatives to synthetic colourants. Many of these pigments possess antioxidant properties, contributing additional nutritional benefits. They provide attractive colour shades while ensuring consumer safety and regulatory acceptance. In addition, using plant based pigments supports sustainable agriculture and the utilization of fruit and vegetable resources in the food processing industry. |
| Commercialization Status: | Already Commercialised |
| Tech. Readiness Level: |