Kokum Jelly

Kokum jelly is a value added product that utilizes the natural acidity, color, and flavor of kokum to create a unique and appealing food item. It offers extended shelf life compared to fresh fruit and provides an opportunity for better utilization of seasonal produce. The product has strong market potential due to its refreshing taste and health benefits, making it attractive for both consumers and small scale entrepreneurs.

Kokum jelly is used as a spread on bread, toast, and bakery products, and can also be incorporated into desserts and confectionery items. It is popular in households, hotels, and food service industries. The product is especially valued in regions where kokum is abundant, supporting local food processing industries and providing a unique regional specialty for domestic and export markets.

Kokum jelly has a long shelf life and is easy to store and transport. It retains the characteristic flavor and color of kokum. The product is simple to prepare and suitable for small scale production. It adds value to underutilized fruits and reduces post harvest losses. Additionally, it offers a convenient and versatile way to include kokum in the daily diet.